Privacy Policy

PLEASE READ THIS PRIVACY POLICY CAREFULLY BEFORE USING THIS WEBSITE. Houseplant 411, LLC (“Company”) and Houseplant411.com (“the Website”) (collectively “we”) are committed to protecting the privacy and security of our customers and visitors on this Website. This Privacy Policy sets forth how the Website collects and uses personal information. By using this Website, you acknowledge that you have read and accepted our privacy practices set forth below.

If you do not accept our privacy practices, then you should not continue to use this Website. This Privacy Policy is incorporated by reference into and forms part of our Terms of Use.

1. Confidentiality and Security of Personal Information

We follow generally accepted industry standards to protect personally identifiable information sent to our Website, both during transmission and afterwards. It is your responsibility to ensure that you do not disclose your password to anyone.

However, despite our efforts to maintain the confidentiality and security of your account, no method of transmission over the Internet and no method of electronic storage is completely secure. Although we make every effort to protect your personal information, we cannot guarantee its absolute security.

2. Personal Information

When you register an account with us, you must provide contact information (such as  an email address) and a name

We may also use “cookies,” which are small data files placed and stored on your computer, to help you manage your use of our Website. Cookies are used as follows:

(a) To recognize you as a regular user;

(b) To remind us of who you are;

(c) To estimate our audience size by determining repeat usage of the Website to help target advertisements based on user interests and behavior;

(d) To track your progress;

(e) To measure traffic patterns for use as a research tool to understand how our users habits are similar or different from one another; and

(f) To conduct other research.

You can set your browser to notify you when you receive a cookie, in order to give you the chance to determine whether or not to accept it. If you do not accept cookies, some pages of this Website may not display properly or you may not be permitted to access certain information.

3. Purposes for Which We Will Use Personal Information

We make every effort to identify the purposes for which we collect any personal information at or before the time the information is collected. We will use your personal information only for the purposes disclosed at the time of collection or as otherwise set out in this Privacy Policy, unless we have your consent for another use, or unless such other use is authorized or required by law.

Our policy is to collect personal information from you for the following purposes:

(a) to promote and market our services to you, and to improve those services;

(b) to maintain a commercial relationship with you and to communicate with you (which may include: providing services, advertising, promotions, and account verification);

(c) to identify your needs and/or preferences;

(d) to meet legal and regulatory requirements;

(e) to administer, maintain, manage, and improve our business operations; and

(f) as otherwise required by law.

4. Sharing of Personal Information

This Website does not rent, trade, or share personal information with third parties, except to provide products or services, which you requested, when we have your permission, or under the following circumstances:

(a) We use third parties for credit card processing, which parties are prohibited from using your personally identifiable information for promotional purposes.

(b) We may share your information with third parties in order to improve the quality or design of the Website, and to create new features, promotions, functionality, and services by storing, tracking and analyzing user preferences and trends.

(c) We may share your personal information if required by law and if we believe that the disclosure is required or necessary to protect our rights and/or comply with a judicial processing or legal process served on our Website.

(d) We may share personal information if we believe that it is required in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, a potential threat to the physical safety of a third party, or as otherwise required by law.

(e) We may transfer personal information to a third party entity in the event of an assignment of this Website for any reason. You will be notified via email of any such change in ownership or control of personal information.

(f) We may share personal information with our legal, financial, and other professional advisors.

(g) We may share personal information with website developers in the event that we are upgrading or improving our Website.

(h) We may share personal information with third parties upon receiving your consent as required by law.

Except as provided above, we will not share any of your information to any third party without permission.

5. Access to Your Personal Information

You can review, update, delete, or correct your personal information on file with us online or in person at any time. To access your personal information, we require a written request; unless you login and update your personal information yourself directly. Upon receipt of any written request, we will take commercially reasonable steps to provide you with the opportunity to access any such information. We may charge a reasonable fee in order to cover our costs in providing such access.

6. Email Requests for Personal Information

We will never initiate a request for personal information by email or pop-up window. If you receive a request by email or pop-up window, please do not respond and notify us as set forth below.

If you ever believe that you have been a victim of fraud, please report it to the police and take all available actions to protect yourself. Also, please notify us, so that we can take all possible actions to protect you and the other users of this Website.

7. Children

We are committed to protecting the privacy of children. In furtherance of this commitment, we restrict the use of our Website to persons eighteen (18) years of age or older. We do not knowingly or intentionally collect personal information from children under the age of thirteen (13).

8. Contact with You

We may use your email address to contact you from time to time, in order to send notices required by law, to provide information regarding this Website, or to resolve any complaint or suspicious transactions. We also may contact you by telephone for the same reasons. We also reserve the right to mail or email information to you about our services, to provide offers to customers, or to send out our newsletter to you. You may at any time choose to unsubscribe (or “opt-out”) of any of our mailings, either by adjusting your membership settings or by contacting us at CustomerService@Houseplant411.com

9. Changes and Updates to this Privacy Policy

We may amend this Privacy Policy at any time at our sole discretion and without prior notice. If we make any material amendments, we will advise you about those changes by notifying you in a prominent place on our Website. You should check back with us from time to time in order to confirm that there have been no significant changes.

Please note that the use of information that we gather is subject to the Privacy Policy then in effect at the time of use.

10. Other Legal Notices

If you ever have a dispute over privacy or security, it will be subject to this Privacy Policy and our Terms of Use. We will always make every effort to resolve any concerns that you have regarding privacy that arises in connection with this Privacy Policy.

11. Contact Us

If you have any questions or concerns over this Privacy Policy or if you need further information regarding the access to your personal information, or how your personal information is used, please contact us:

Customerservice@houseplant411.com

Mediavine Programmatic Advertising (Ver 1.1)

The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website.

First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.

Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.

The Website collects the following data using a cookie when serving personalized ads:

  • IP Address
  • Operating System type
  • Operating System version
  • Device Type
  • Language of the website
  • Web browser type
  • Email (in hashed form)

Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.

If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.

For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit Mediavine Partners.